Digital marketing, also known as online marketing, is the promotion of brands to connect with the potential customers using the internet and other forms of digital communication. Such as search engines, websites, social media, email and mobile apps.
Types of digital marketing
The digital marketing channels are website marketing, Pay-per click advertising, content marketing, email marketing, social media marketing, affiliate marketing, video marketing, SMS marketing.
Process of digital marketing
Benefits of digital marketing
Legal provision in Nepal
- Digital marketing is guided online media operations guideline 2073.
- Regulatory body: Ministry of Communication and Information Technology.
